Mobile Sales Soar on Black Friday

Mobile shopping surged throughout the Thanksgiving weekend according to data from Adobe Inc. and payment processor PayPal Holdings Inc. Mobile had its biggest day ever on Black Friday, when mobile sales reached $1.2 billion the day after Thanksgiving, up 33% year over year, according to the Adobe Digital Insights unit of marketing and analytics software provider Adobe.

via Internet Retailer

Hunter Boots Website Puts Emphasis on Design

Econsultancy has a good writeup on the new Hunter e-commerce website. It’s nice to see someone doing something interesting with e-commerce and making design a priority. This is so much more that an online catalog – it has the feel of a fashion magazine. Great lifestyle photos and excellent product shots.

hunter boots
Gives the user an overview of the entire range of products with the ability to easily see different colors.

 

Baymard Institute: 3 Key Design Principles for Product Listing Information

Baymard Institute just posted an interesting article about the importance of UX on product listing pages based on their e-commerce usability research.

Users select and reject products in the product listing pages based on the information available about each item. We’ve previously documented that 46% of e-commerce site have severe usability issues because they display too few product attributes in the product listings.

ux-research

 

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