Three in four workers still drive alone to their workplace each day. Carpooling comes in second.

Work-from-home arrangements are more common in more-skilled professions, such as management, business and finance, and among workers with advanced education, Labor Department data shows.

The probability of working from home increases with age. Workers over 65 work from home at twice the average rate, Census Bureau data shows. 

More broadly, working from home is most common in less-dense states that have large white populations and ample opportunities for outdoor recreation. People are likeliest to work from home in Colorado, Oregon, Vermont, Montana, Utah and New Hampshire. 

The full article can bee seen on The Washington Post.

The post More Than 1 in 20 Americans Usually Work from Home first appeared on Scott Piggott.

Definitely worth watching. Highlights (via Recode.net) include:

• 2017 was the first year in which smartphone unit shipments didn’t grow at all.
• People, however, are still increasing the amount of time they spend online.
• Mobile payments are becoming easier to complete.
• Voice-controlled products like Amazon Echo are taking off. 
• Tech companies are facing a “privacy paradox.”
• Tech companies are becoming a larger part of U.S. business. In April, they accounted for 25 percent of U.S. market capitalization.
• E-commerce sales growth is continuing to accelerate. It grew 16 percent in the U.S. in 2017, up from 14 percent in 2016.
• Big tech is competing on more fronts. Google is expanding from an ads platform to a commerce platform via Google Home Ordering. Meanwhile, e-commerce giant Amazon is moving into advertising.
• People are spending more on health care, meaning they might have to be more focused on value. Expect health care companies to offer more modern retail experiences, with convenient offices, digitized transactions and on-demand pharmacy services.
• The speed of technological disruption is accelerating. It took about 80 years for Americans to adopt the dishwasher. The consumer internet became commonplace in less than a decade.
• Expect technology to also disrupt the way we work. Just as Americans moved from agriculture to services in the 1900s, employment types will again be in flux. This time, expect more on-demand and internet-related jobs to predominate.
• Internet leaders like Google and Amazon will offer more artificial intelligence service platforms as AI becomes a bigger part of enterprise spending.

The full report can be found here.

The post Mary Meeker’s Internet Trends, 2018 Version first appeared on Scott Piggott.

Source: 2017 CGN Research & Advisory Group

The post Reality Check for Banking first appeared on Scott Piggott.

By connecting the Vitality Today app to Apple’s Health app and confirming sharing of data, customers can earn Vitality Points for Light, Standard, and Advanced Workouts in the Workout app. Customers can share steps measured by their iPhone or Apple Watch, as well as active calories from the Apple Watch. Vitality members must earn at least 500 fitness-related Vitality Points per month over two years to avoid owing any of the installments.

An innovative life insurance solution that rewards healthy living!

The post John Hancock Offers Apple Watch to Vitality Customers for Just $25 first appeared on Scott Piggott.

The problem is not what the branch offices look like, but the behavior of the consumer: bankers should be aware that customers are not going to return to the practice of making frequent visits to bank offices unless we take away their mobile phones. And that’s not going to happen. Banks need to view the digital customer experience as an asset akin to a physical branch and give it the appropriate funding, attention, and support it deserves. For most customers, it will be their first, and in many cases – only, interaction with the brand. When was the last time you went to a branch to do your banking?

The increasing importance of customer experience holds true, to varying degrees, for all industries. Customer experience today is what branding was for the last five decades.

The post The Increasing Importance of Customer Experience first appeared on Scott Piggott.

I do not agree with everything he puts forth in his lecture, but he makes some very thought provoking points.

The post Death of the Industrial Advertising Complex? first appeared on Scott Piggott.

Users select and reject products in the product listing pages based on the information available about each item. We’ve previously documented that 46% of e-commerce site have severe usability issues because they display too few product attributes in the product listings.

TL;DR – In essence the findings can be summarized quite simply: First, e-commerce sites must ensure their product list items include all Essential Attributes (price, thumbnail, product title or type, variations, and user ratings) along with 1-3 Category-Specific Attributes. Second, with the right list item information in place, e-commerce sites must ensure that the design of this information allows for:

1. Comparison through Information Consistency – both in terms of what information is included and the sequence in which it is displayed.
2. Scannability through Separate Entities – avoid embedding specs in titles; instead style attributes as separate entities.
3. Overview through Progressive Disclosure – consider utilizing mouse hover to show additional (secondary) item information and possible a new thumbnail (e.g. different product angle).

Read the entire article at Baymard Institute.

The post Baymard Institute: 3 Key Design Principles for Product Listing Information first appeared on Scott Piggott.

Digital revenue for U.S. agencies surged 13.5% in 2015 to $19.3 billion, including digital work for all agency types from ad agencies and media agencies to public relations agencies and digital pure plays, according to Ad Age Datacenter’s analysis.

Digital’s share of marketing spending continues to grow. Digital captured 41.3% of U.S. agency revenue in 2015 ($19.3 billion out of $46.8 billion), up from 39.7% in 2014 and 25.8% back in 2009.

“You can’t discuss a go-to-market strategy with a client if you’re not offering best-in-class digital offerings integrated with the media as well as the creative parts of our business,” Michael Roth, chairman-CEO of Interpublic Group of Cos., told investors in March.

The surge in agencies’ digital revenue mirrors growth in digital ad spending. The internet in 2015 accounted for 28.3% of U.S. major-media ad spending, double the level of 2009, according to data from Publicis’ ZenithOptimedia. It expects the internet to capture 31.5% of spending in 2016 and 34.8% next year. ZenithOptimedia’s forecasts show the internet passing TV in 2017 to become the biggest U.S. ad medium.

Read the full article at AdAge.com.

The post Going Digital first appeared on Scott Piggott.

• The global internet adoption rate was flat year-over-year at 9%, reaching 3 billion users or 42% of the world’s population
• Smartphone adoption’s growth is slowing, while Android increases marketshare despite a shrinking average selling price
• Video viewership is exploding, with Snapchat and Facebook Live showing the way, though video ads aren’t always effective
• Messaging is dominated by Facebook and WeChat, it’s growing rapidly, and evolving from simple text communication to become our new home screen with options for vivid self-expression and commerce
• US advertising is growing, with Google and Facebook controlling 76% of the market and rising, but advertisers still spend too much on legacy media rather than new media where the audience has shifted
• Meeker predicts the rise of voice interfaces because they’re fast, easy, personalized, hands-free, and cheap, with Google on Android now seeing 20% of searches from voice, and Amazon Echo sales growing as iPhone sales slow
• The USA could become the home of the auto industry again thanks to innovation from Tesla and Google despite US auto sales slipping since 1950, though car ownership will fall as Uber/UberPool sharing becomes mainstream

The post Mary Meeker’s 2016 Internet Trends Report first appeared on Scott Piggott.

– Kim Scott (@kimballscott) – The secret to being a good boss.

The post Radical Candor first appeared on Scott Piggott.